WORK. IMPACT . VISION

Akshat Tyagi
Founding Director · SUSBIO · 2013 – Present

Empowering Change for a
Sustainable
Future

Work, Impact & Vision

Akshat Tyagi built SUSBIO from a postgraduate idea into India's most trusted packaged STP brand — 500+ installations, 24 states, 13 years of purposeful work. This is the story of that work.

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13
500+
Active Installations
24
Indian States
13
Years Building
50yr
Product Lifecycle
The Role

Founding Director, SUSBIO

2013
Co-founded SUSBIO
Left corporate safety nets to build India's most advanced packaged STP manufacturer from zero, with co-founder Raghavendra Suryavanshi.
2014–18
First 100 Installations
Scaled ECOTREAT across hotels, hospitals, IT campuses, and residential complexes. Built the national distribution and dealer network from scratch.
2018–22
Product Line Expansion
Launched SBR and IONTREAT product lines. Secured marquee clients — Radisson Blu, Bisleri, BITS Pilani, Indian Railways.
2022+
500+ Plants, International
Reached 500+ active ECOTREAT installations across 24 states. Initiated exports to multiple countries. Clients include TATA Projects, Adani, Mall de Goa.
Today
Digital Transformation
Leading SUSBIO's brand, digital presence, and advocacy — from content marketing and SEO to contributing to national wastewater policy frameworks.

Akshat Tyagi wears many hats at SUSBIO — strategist, salesperson, brand builder, product thinker, regulatory navigator, and culture keeper. As Founding Director, his scope is not a job description but a commitment: to do whatever it takes to get clean, treated water flowing back into the environment.

"With entrepreneurial spirits ablaze, a taste for calculated risk, and a pocketful of our own money — we decided to build something that actually mattered."

He leads the sales and marketing vision for SUSBIO, directly managing national sales teams, distributor networks, and digital marketing strategy. His approach is people-first: understanding the client's compliance challenge, then engineering the right solution.

Beyond commercial leadership, Akshat owns regulatory strategy — navigating CPCB, SPCB, NGT directives, and CRZ compliance across 24 states. He has developed deep expertise in helping clients secure PCB NOCs and environmental clearances, turning regulatory friction into a competitive advantage for SUSBIO.

As a BITS Pilani alumnus who built his product literally on the institution's campus, he is driven by an engineer's precision and an entrepreneur's hunger — a rare combination that has made SUSBIO one of India's most trusted environmental engineering brands.

What I Do

Areas of Work

01
Engineering
🏭
ECOTREAT STP Design & Manufacturing

Overseeing the design, manufacturing, and commissioning of packaged sewage treatment plants using proprietary Anaerobic + MBBR dual-stage biological treatment. CPCB Class A compliant, 10–500 KLD, prefabricated in FRP for a 50-year lifecycle.

Anaerobic+MBBRFRPCPCB10–500 KLD
02
Engineering
⚗️
IONTREAT Electrochemical ETP

Spearheading development and market positioning of IONTREAT — SUSBIO's electrochemical effluent treatment plant for complex industrial wastewater, including pharma, food processing, and vehicle washing verticals.

ElectrochemicalETPIndustrial
03
Engineering
💧
SBR & Large-Scale STP Systems

Leading SUSBIO's SBR (Sequential Batch Reactor) product line for large-scale municipal, residential, and industrial applications — extending the company's reach into higher-capacity segments.

SBRMunicipalLarge-Scale
04
Business
📈
National Sales Leadership

Building and leading SUSBIO's national sales network — managing a 5+ person team, distributor relationships, and a funnel targeting 20 ECOTREAT orders/month. Personally closed landmark accounts across hospitality, healthcare, and institutional sectors.

Sales StrategyTeam LeadershipB2B
05
Business
🌍
International Business Development

Expanding SUSBIO's footprint beyond India — establishing export relationships and adapting ECOTREAT product positioning for international markets with different regulatory and climatic requirements.

ExportsGlobalMarket Entry
06
Business
🤝
Investor Relations & Valuation

Developing SUSBIO's investor narrative, pitch materials, and valuation frameworks. Articulating the company's ₹4,200–5,900 crore TAM opportunity in India's decentralized packaged STP market to strategic and financial investors.

FundraisingPitch DeckValuation
07
Brand
🎯
SUSBIO Brand Architecture

Defining and stewarding the SUSBIO brand identity — including ECOTREAT (dark green), SBR (teal), and IONTREAT (navy/electric blue) visual systems, product positioning, and brand voice across all touchpoints.

Brand IdentityVisual SystemPositioning
08
Brand
📱
Content & Social Strategy

Driving SUSBIO's LinkedIn authority and content marketing — including data-driven carousel posts, policy insight pieces, and sector-specific ad copy for hospitality, healthcare, and industrial buyers. Creator of SUSBIO's Suno AI brand jingle.

LinkedInContentSocial Media
09
Brand
✍️
Thought Leadership & PR

Building Akshat Tyagi's personal brand as India's leading waterpreneur voice — through blog content on STP costs, compliance penalties, and wastewater innovation; media mentions; and the AIM2Flourish recognition for sustainable entrepreneurship.

PRThought LeadershipBlog
10
Policy
📋
Regulatory Navigation (CPCB/SPCB/NGT)

Expert guidance on CPCB Class A compliance, SPCB approvals, NGT directives, and CRZ regulations across 24 states. Helping clients convert regulatory complexity into compliant, approved installations.

CPCBSPCBNGTCRZ
11
Policy
🏛️
Policy Advocacy & Government Engagement

Active contributor to India's wastewater policy landscape — from Jal Shakti, AMRUT 2.0, and Namami Gange to the UP Safe Reuse of Treated Water Policy 2026. Building the case for decentralized treatment in national policy forums.

Jal ShaktiAMRUT 2.0Policy
12
Digital
💻
susbio.in Web Development

Overseeing the architecture, SEO, and content of susbio.in — including custom WordPress plugins for hero sections, product pages, knowledge centers, capacity estimators, and a performance optimization suite.

WordPressSEOPlugins
500+
STP Installations
24
Indian States
13 Yrs
Building SUSBIO
3
Product Lines
50 Yr
Design Lifecycle
Brand & Marketing Mind

The Strategist Behind the Brand

Behind every SUSBIO installation is a brand story — and Akshat Tyagi is its primary author. He understands that in a market where most competitors compete on price, SUSBIO wins on trust, clarity, and conviction.

His marketing philosophy is rooted in education: when a developer understands the difference between a real CPCB-compliant ECOTREAT and a cheap fly-by-night STP vendor, the choice is obvious. Every piece of content, every brochure, every LinkedIn post is engineered to create that understanding.

He has built SUSBIO's brand across three distinct product identities — ECOTREAT's trustworthy dark green, SBR's technical teal, and IONTREAT's cutting-edge navy — each with its own positioning, color language, and buyer persona. A full brand architecture, not an afterthought.

🎯
Education-First Marketing
Akshat builds buyer confidence through deep technical content — blog articles on STP costs, compliance penalties, hidden costs for builders, and sector-specific buyer guides. When prospects understand the problem fully, SUSBIO's solution wins.
📊
Data-Driven LinkedIn Authority
SUSBIO's LinkedIn strategy uses policy data, market statistics, and regulatory insights — like the UP Safe Reuse of Treated Water Policy 2026 — to position SUSBIO as India's most informed voice in wastewater.
🔊
Multi-Channel Brand Presence
From Meta carousel ads targeting hoteliers to WhatsApp founder introductions, SEO-optimized pillar content to a custom brand jingle — Akshat orchestrates SUSBIO's presence across every relevant channel with a unified brand voice.
🌐
SEO as a Competitive Moat
Under Akshat's direction, SUSBIO's SEO strategy targets high-intent buyer queries around STP manufacturers, CPCB compliance, and sector-specific ETP solutions. The goal: own the first page for every query a motivated buyer types.
Notable Achievements
AIM2Flourish Global Recognition
SUSBIO featured in the AIM2Flourish platform for innovative, sustainable entrepreneurship — recognizing contribution to SDG 6 (Clean Water & Sanitation).
Marquee Client Portfolio
Radisson Blu, Bisleri, BITS Pilani, TATA Projects, Adani, Indian Railways, Mall de Goa — a client list built on trust, not transactions.
500+ Installations Without a Single Recall
ECOTREAT's operational reliability across 500+ sites in diverse Indian conditions is SUSBIO's most powerful marketing asset — and Akshat ensures this story is told at every touchpoint.
Policy Thought Leadership
Published data insights on the UP Safe Reuse of Treated Water Policy 2026 — positioning SUSBIO as the go-to voice when regulators and developers need to understand India's treated water landscape.
Custom Brand Jingle (Suno AI)
Created a phonetically engineered brand jingle — "SUSBAIOH" — to fix correct pronunciation of SUSBIO in the market. A uniquely creative solution to a real brand challenge.
International Export Markets
Expanded ECOTREAT beyond India's borders — establishing export presence in multiple countries, adapting SUSBIO's product and compliance positioning for international regulatory environments.
Expertise

Domains of Mastery

01
🔬
Wastewater Treatment Engineering

Deep technical knowledge of biological treatment — Anaerobic, MBBR, SBR, MBR — and electrochemical processes. Proficient in BOD, COD, TSS, and TSN norms across CPCB Class A standards.

02
⚖️
Regulatory Compliance Mastery

Navigates CPCB, SPCB, NGT, CRZ, environmental clearances, and PCB NOC processes across 24 Indian states. Converts compliance complexity into competitive advantage.

03
📣
Brand Strategy & Positioning

Built three distinct product brand identities under SUSBIO's umbrella — each with unique color systems, buyer personas, content strategies, and market positioning.

04
📊
Sales Leadership & Funnel Design

Designed SUSBIO's sales funnel from awareness to installation, managing teams, distributors, and direct accounts.

05
✍️
Content Marketing & SEO

Drives content strategy for susbio.in — pillar articles, sector landing pages, LinkedIn thought leadership, and technical blog content benchmarked against national and global competitors.

06
💻
Web Development & Digital

Proficient in WordPress, Elementor, custom PHP plugins, Rank Math SEO, and performance optimization. Built susbio.in's entire plugin architecture.

07
🏛️
Government & Policy Engagement

Engaged with Jal Shakti, AMRUT 2.0, Namami Gange, and Jal Jeevan Mission frameworks. Contributes research and advocacy on India's decentralized wastewater treatment opportunity.

08
🌍
Cross-Cultural Business Development

An avid world traveler and cultural connector, Akshat brings a global perspective to business development — establishing relationships and partnerships across diverse geographies.

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Flagship Work

Projects & Clients

01
Radisson Blu — ECOTREAT Hotel STP
Designed and commissioned a fully automatic ECOTREAT packaged STP for Radisson Blu's hospitality operations — zero odor, zero operator dependency, CPCB Class A compliant treated water for landscape reuse.
HospitalityECOTREATAnaerobic+MBBR
Marquee Client
02
BITS Pilani — Institutional STP
Full circle — SUSBIO's origin was solving BITS Pilani's sewage problem. The partnership continued with commissioned ECOTREAT installations across campus.
InstitutionalECOTREATOrigin Story
🎓
Origin Client
03
Bisleri International — Industrial ETP
SUSBIO's ECOTREAT technology deployed for one of India's most recognized beverage brands — ensuring treated effluent meets stringent industrial discharge norms.
IndustrialFMCGEffluent Treatment
🏭
Industrial
04
Mall de Goa — Large Commercial STP
High-visibility commercial installation at one of Goa's landmark retail destinations — showcasing ECOTREAT's ability to handle large daily flows in constrained footprint environments.
CommercialHigh-VisibilityLarge-Capacity
🛍️
Commercial
05
Indian Railways — Station STPs
Commissioning packaged STP solutions for Indian Railways stations — a demanding use case requiring robust, low-maintenance systems capable of highly variable daily flows.
GovernmentRailwaysRemote Operations
🚆
Government
06
TATA Projects & Adani — Infrastructure STPs
Delivering ECOTREAT systems for large infrastructure developers — integrating seamlessly into construction site management and permanent facility operations.
InfrastructureConglomerateLarge-Scale
🏗️
Infrastructure
Vision

"I see a world where no sewage reaches a river, no effluent poisons a community's water table, and every building — every hotel, every hospital, every home — takes responsibility for its water footprint."

— Akshat Tyagi, Founding Director, SUSBIO

🌊
Water as a Shared Responsibility

Recognizing sewage treatment not as a regulatory burden but as a shared commitment to our planet and future generations — this belief drives every SUSBIO installation.

⚙️
Engineering for the Long Term

ECOTREAT plants are built for 50-year lifecycles because Akshat believes sustainability is a structural commitment, not a product feature. Build it right, build it once.

📈
Decentralized as the Future

India's water crisis won't be solved by massive centralized plants alone. Akshat's vision is a network of smart, decentralized, locally owned treatment systems — one building at a time.

Let's Work Together

Ready to build something meaningful?

Whether you need an STP for your property, want to collaborate on water sustainability, or are exploring SUSBIO as an investment — Akshat is always open to a good conversation.