WORK. IMPACT . VISION
Empowering Change for a
Sustainable
Future
Work, Impact & Vision
Akshat Tyagi built SUSBIO from a postgraduate idea into India's most trusted packaged STP brand — 500+ installations, 24 states, 13 years of purposeful work. This is the story of that work.
Scroll to exploreFounding Director, SUSBIO
Akshat Tyagi wears many hats at SUSBIO — strategist, salesperson, brand builder, product thinker, regulatory navigator, and culture keeper. As Founding Director, his scope is not a job description but a commitment: to do whatever it takes to get clean, treated water flowing back into the environment.
"With entrepreneurial spirits ablaze, a taste for calculated risk, and a pocketful of our own money — we decided to build something that actually mattered."
He leads the sales and marketing vision for SUSBIO, directly managing national sales teams, distributor networks, and digital marketing strategy. His approach is people-first: understanding the client's compliance challenge, then engineering the right solution.
Beyond commercial leadership, Akshat owns regulatory strategy — navigating CPCB, SPCB, NGT directives, and CRZ compliance across 24 states. He has developed deep expertise in helping clients secure PCB NOCs and environmental clearances, turning regulatory friction into a competitive advantage for SUSBIO.
As a BITS Pilani alumnus who built his product literally on the institution's campus, he is driven by an engineer's precision and an entrepreneur's hunger — a rare combination that has made SUSBIO one of India's most trusted environmental engineering brands.
Areas of Work
Overseeing the design, manufacturing, and commissioning of packaged sewage treatment plants using proprietary Anaerobic + MBBR dual-stage biological treatment. CPCB Class A compliant, 10–500 KLD, prefabricated in FRP for a 50-year lifecycle.
Spearheading development and market positioning of IONTREAT — SUSBIO's electrochemical effluent treatment plant for complex industrial wastewater, including pharma, food processing, and vehicle washing verticals.
Leading SUSBIO's SBR (Sequential Batch Reactor) product line for large-scale municipal, residential, and industrial applications — extending the company's reach into higher-capacity segments.
Building and leading SUSBIO's national sales network — managing a 5+ person team, distributor relationships, and a funnel targeting 20 ECOTREAT orders/month. Personally closed landmark accounts across hospitality, healthcare, and institutional sectors.
Expanding SUSBIO's footprint beyond India — establishing export relationships and adapting ECOTREAT product positioning for international markets with different regulatory and climatic requirements.
Developing SUSBIO's investor narrative, pitch materials, and valuation frameworks. Articulating the company's ₹4,200–5,900 crore TAM opportunity in India's decentralized packaged STP market to strategic and financial investors.
Defining and stewarding the SUSBIO brand identity — including ECOTREAT (dark green), SBR (teal), and IONTREAT (navy/electric blue) visual systems, product positioning, and brand voice across all touchpoints.
Driving SUSBIO's LinkedIn authority and content marketing — including data-driven carousel posts, policy insight pieces, and sector-specific ad copy for hospitality, healthcare, and industrial buyers. Creator of SUSBIO's Suno AI brand jingle.
Building Akshat Tyagi's personal brand as India's leading waterpreneur voice — through blog content on STP costs, compliance penalties, and wastewater innovation; media mentions; and the AIM2Flourish recognition for sustainable entrepreneurship.
Expert guidance on CPCB Class A compliance, SPCB approvals, NGT directives, and CRZ regulations across 24 states. Helping clients convert regulatory complexity into compliant, approved installations.
Active contributor to India's wastewater policy landscape — from Jal Shakti, AMRUT 2.0, and Namami Gange to the UP Safe Reuse of Treated Water Policy 2026. Building the case for decentralized treatment in national policy forums.
Overseeing the architecture, SEO, and content of susbio.in — including custom WordPress plugins for hero sections, product pages, knowledge centers, capacity estimators, and a performance optimization suite.
The Strategist Behind the Brand
Behind every SUSBIO installation is a brand story — and Akshat Tyagi is its primary author. He understands that in a market where most competitors compete on price, SUSBIO wins on trust, clarity, and conviction.
His marketing philosophy is rooted in education: when a developer understands the difference between a real CPCB-compliant ECOTREAT and a cheap fly-by-night STP vendor, the choice is obvious. Every piece of content, every brochure, every LinkedIn post is engineered to create that understanding.
He has built SUSBIO's brand across three distinct product identities — ECOTREAT's trustworthy dark green, SBR's technical teal, and IONTREAT's cutting-edge navy — each with its own positioning, color language, and buyer persona. A full brand architecture, not an afterthought.
Domains of Mastery
Deep technical knowledge of biological treatment — Anaerobic, MBBR, SBR, MBR — and electrochemical processes. Proficient in BOD, COD, TSS, and TSN norms across CPCB Class A standards.
Navigates CPCB, SPCB, NGT, CRZ, environmental clearances, and PCB NOC processes across 24 Indian states. Converts compliance complexity into competitive advantage.
Built three distinct product brand identities under SUSBIO's umbrella — each with unique color systems, buyer personas, content strategies, and market positioning.
Designed SUSBIO's sales funnel from awareness to installation, managing teams, distributors, and direct accounts.
Drives content strategy for susbio.in — pillar articles, sector landing pages, LinkedIn thought leadership, and technical blog content benchmarked against national and global competitors.
Proficient in WordPress, Elementor, custom PHP plugins, Rank Math SEO, and performance optimization. Built susbio.in's entire plugin architecture.
Engaged with Jal Shakti, AMRUT 2.0, Namami Gange, and Jal Jeevan Mission frameworks. Contributes research and advocacy on India's decentralized wastewater treatment opportunity.
An avid world traveler and cultural connector, Akshat brings a global perspective to business development — establishing relationships and partnerships across diverse geographies.
Projects & Clients
"I see a world where no sewage reaches a river, no effluent poisons a community's water table, and every building — every hotel, every hospital, every home — takes responsibility for its water footprint."
— Akshat Tyagi, Founding Director, SUSBIO
Recognizing sewage treatment not as a regulatory burden but as a shared commitment to our planet and future generations — this belief drives every SUSBIO installation.
ECOTREAT plants are built for 50-year lifecycles because Akshat believes sustainability is a structural commitment, not a product feature. Build it right, build it once.
India's water crisis won't be solved by massive centralized plants alone. Akshat's vision is a network of smart, decentralized, locally owned treatment systems — one building at a time.
Ready to build something meaningful?
Whether you need an STP for your property, want to collaborate on water sustainability, or are exploring SUSBIO as an investment — Akshat is always open to a good conversation.
